We are your specialists in direct and digital marketing.
Each partnership and project begins with our proven process. Once objectives are defined, a customized strategy is created. CORE targets branding, digital direct and social media marketing.
Brand development and professional identity are crucial to creating a lasting impression and cultivating relationships with your audience. Identifying your unique voice in the market differentiates you from your competitors. Branding should be relevant to your offerings, audience and brand personality and consistent across all communications.
- Brand & Communications Materials Audit
- Marketing/Customer Research
- Brand Discovery & Development
- Logo Creation
- Brand Standards Guide
- Corporate Identity & Communications
In today’s digital world, your first need is a solid, “be where they go” approach. A bulletproof web presence and digital strategy – across all mediums and browsers – is no longer optional; it’s essential. Your website can be the great equalizer or, better yet, a distinct competitive advantage when built and managed correctly. A great digital presence starts with an optimized website, engaging creative, relevant content and superior usability. Paired with a launch plan and digital marketing strategy, your brand will be unmatched in the marketplace.
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Web Design & Development
- Digital Marketing Planning, Strategy & Development
Branding and digital marketing are just a couple pieces of the overall marketing puzzle. To complete your integrated marketing strategy, direct marketing is another crucial element. Direct marketing helps your brand drive awareness by directly reaching out to your target audience. We work identify your most promising prospects and drive them to action. Achieving this efficiently requires the pinpoint targeting of today’s most effective outreach tools: direct mail and email.
- Targeted List Purchases
- Lead Generation
- Direct Mail Printing & Mailing
- Email Marketing
- Direct-Response Strategy
An important addition to your digital strategy is social media management, content and engagement. Representing your brand, audience, promotions and campaigns across social media channels creates even more opportunities for connection with your customers. Our approach includes organic and paid strategies, along with original and curated content development, channel initiation and management, and on-going strategy.
- Set-Up & Management
- Content Creation & Strategy
- Paid Social Media & Retargeting
The last step in our Five to Thrive is identifying strategic marketing partnerships. At CORE Communications, we are grounded in process and strategy. We are driven by results. We are seeking full-service relationships with brands dedicated to marketing and growth. Through our process, we offer expertise in branding, digital, direct marketing and social media. We provide market research, competitive analysis, monitor and optimization of all campaigns, metric reporting, media and marketing consultation, planning and overall strategy.
- Marketing & Media Strategy & Consulting
- Annual Planning
- Media & PR Planning
- Accountability Meetings & Reports